You know that moment when you are chasing a goal that looks right on paper, but something still feels off?
You are showing up, you are putting in the effort, but the joy, the spark, the deep sense of direction is not quite there...
If that sounds familiar, you are not alone, and you are not doing it wrong.
In fact, you might just be missing one crucial step, the one that makes all the others work, a clear, emotionally resonant vision rooted in your values. That is what we are exploring in this second post in the Not Stationary coaching series.
You will learn how to create your Power Statement, a simple, powerful reframe on goal setting inspired by Napoleon Hill, Tony Robbins, and the science of coaching psychology and NLP.
Why Most Goals Do Not Stick, And What to Do Instead
Let us be honest. Most of us are great at setting goals. We fill out planners, make vision boards, map the milestones.
But still, something feels disconnected.
That is because traditional goal setting often starts with outcomes, not meaning. It leads us into autopilot achievement, ticking boxes, hitting milestones, and wondering why it still does not feel like success.
The problem is not your ambition. It is your starting point.
A Power Statement flips that completely. It is one bold, present tense sentence that reflects where you are headed and why it deeply matters.
It is not a wishlist. It is your internal GPS
What Is a Power Statement?
A Power Statement is a grounded declaration of what you are creating in your life, shaped by your core values and driven by personal meaning.
It is inspired by Napoleon Hill's idea of a "Definite Chief Aim" and Tony Robbins' belief that clarity is power. It is the antidote to vague goals and external expectations.
Example: "I lead a values driven business that fuels my creativity, protects my wellbeing, and creates freedom, while making a meaningful impact through purposeful, heart led work every day."
From this one powerful statement, your goals and action plans naturally emerge. It becomes the lens you use to decide what matters most, what to say yes to, what to say no to, and how to move forward with clarity and conviction.
Why This Works, The Science Behind Vision Setting
There is a reason this works, and it is not just motivational fluff.
When you clearly define a goal in the present tense, your brain activates the Reticular Activating System (think of the spotto game!), the neurological filter that starts looking for people, resources, and opportunities that align with your intention.
It is like tuning your mind to the right frequency.
Psychologists have also found that goals that are emotionally charged and values based activate deeper memory, persistence, and motivation. Your brain quite literally begins working with you, not against you.
How to Write Your Power Statement
You do not need to wait for inspiration or a perfect vision board. Here is how to get clear now.
Step 1 - Reflect on Your Core Values
What actually matters most to you, beyond what you have been told should matter? Start with three to five values. If you have not done this yet, start with Part 1 of the series.
Step 2 - Ask, If These Values Shaped My Life, What Would I Create?
Use this moment to dream clearly and practically. Imagine your life fully aligned with those values. What would change in your work, your relationships, or your energy? What would become non negotiable?
Step 3 - Write One Present Tense Statement
Make it clear, emotionally true, and meaningful to you.
The best test? Say it out loud.
If it feels grounding, motivating, or gives you a sense of pull, you are on the right track.
What If You Don't Use a Planner?
You don't need a planner to do this work, but if you have one of our Performance Planners then you are ahead, it was designed for exactly this!
Our A5 Yearly and 12 Week Undated Planners are built around the same coaching system you are learning in this series, start with values, move into clarity, and then set goals and habits that support your vision and wellbeing.
The structure is intentional. Every page is there to help you connect with your direction and turn it into daily action.
When your goals reflect your values, everything starts to shift.
The overwhelm eases, the friction softens and what once felt like pressure becomes commitment.
Because when your direction is aligned with who you are, you transform.
And that is the real power of clarity.
It does not just change what you do.It changes how you feel while you are doing it.
Want More Coaching Like This?
This post is part of my free coaching series, created for high achievers who are ready to lead, live, and grow with intention.
Each post delivers powerful mindset shifts, real coaching tools, and strategies I use with clients, all rooted in neuroscience, NLP, and values first leadership.
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Missed Part 1? Start with clarifying your core values here.
This Is Why You’re Not Getting What You Want: The Importance of Values in Goal Setting